News - Aug 04, 2020
Unexpected twist: Microsoft is to acquire TikTok instead of the USA banning it?
After several attempted scandals related to TikTok, currently the fastest growing SoMe platform in the world, and the ban in India, Microsoft is acquiring that Chinese app – as ...
News - Aug 04, 2020
Nike’s new advert reached eight million views in one day
Nike’s latest video, part of the ‘You Can’t Stop s’ campaign, reached up to eight million views in one day. The narrator is US football player Megan Rapinoe. The ad consists of ...
News - Aug 03, 2020
These 5 commercials are nominated for the Emmy Award: What’s your pick?
These ad campaigns are nominated for the 2020 Emmy Award in the ‘Best Commercial’ category. The Television Academy selected the best five commercial videos from last year, while...
News - Jul 31, 2020
We spend up to 43 percent more time with social media due to coronavirus
Agency We are Social and Hootsuite presented a revised report on all relevant stats figures, data and indicators of user behavior on SoMe platforms, digital and mobile communica...
News - Jul 29, 2020
Burger King celebrating Christmas in July with a fabulous reason
Burger King wanted to forget 2020 as quickly as possible so they decided to literally ‘skip’ it. They believe that everyone has had enough with this year, with coronavirus, sitt...
News - Jul 28, 2020
Spotify is ‘Open for Business’ for advertisers in Serbia
Spotify, the most popular global platform which has recently become available to millions of people in Serbia, offers brands with an opportunity to provide their users with an i...
Blog - Jul 24, 2020
Large-scale migration of events to the online world –oil on monitor
Being an event manager at the time of coronavirus is like being Spiderman in Vojvodina. OK, I’m not comparing my job with a superhero (or am I?), I don’t even like Spiderman; I ...
News - Jul 24, 2020
Famous rock magazine ’Q’ closes after 34 years
One of the pillars of rock’n’roll journalism in the UK, as well as in the whole world, magazine ‘Q’, closes after 34 years! Magazine editor Ted Kessler posted the following on T...
News - Jul 17, 2020
Integration of Facebook Messenger and WhatsApp
Facebook is working on integrating its apps, and a tighter integration of Facebook Messenger and WhatsApp is allegedly underway, although the entire procedure is still in a deve...
News - Jul 16, 2020
Twitter considers charging for its services
A job vacancy ad has revealed that Twitter is developing a new subscriber platform, with media starting to speculate on a new potential source of income for the company. After T...
News - Jul 15, 2020
Spotify came to Serbia and 12 other countries: the ex-Yu region finally covered
Spotify, the most popular audio streaming subscription service in the world, is available in Serbia as of July 14. The Spotify community has more than 286 million members worldw...
News - Jul 15, 2020
Microsoft and Nestlé new clients of Represent Communications
For Represent Communications 2020 is the year of numerous challenges, just like for all other companies in Serbia and across the world. We have revised and adapted plans and goa...
News - Jul 14, 2020
Facebook and Instagram will warn users that they have wear a mask
Facebook announced the expansion and intensification of its efforts in regard to providing true information for its users in the coronavirus pandemic. After presenting COVID-19 ...
Blog - Jul 13, 2020
How do we approach Generation Z when recruiting?
Those born after 1995 that grew up in the digital era, members of Generation Z, are gradually assuming their position in the business world. They are often said to be born with ...
News - Jul 10, 2020
How is native advertising struggling with the corona crisis?
The corona crisis has affected all areas and industries, including home advertising. Our colleague Dejana Videnović, a native advertising manager, reveals how her industry is st...