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Blog - Jul 23, 2019
Travelling makes you happy, and writing about it makes you even happier
When choosing a travel destination, I’m sure that you search Google, check photos and experiences at TripAdvisor, read travel journals… Placement of such content is the main too...
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News - Jul 22, 2019
CEO of the company which employees do not leave will talk about digital transformation and communication this Thursday
After the third “Summer get together” event, where a seasoned digital media manager Saša Stanković held an excellent lecture and taught us about many things, we have prepared a ...
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Blog - Jul 19, 2019
Why are native campaigns “expensive”?
“Oh, that’s really expensive!” – This is a frequent reply of a client when, after a meeting and all the explanations, we submit a cost estimate for the launch of a successful na...
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News - Jul 17, 2019
Facebook fined with five million US dollars for disclosing data of 87 million users
The US Federal Trade Commission ruled in favour of a record-high fine of five million US dollars against Facebook due to the scandal with “Cambridge Analytica” and sharing data...
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News - Jul 17, 2019
Google is designing a new social media platform after the failure of Google+
As giant Google failed with the Google+ platform and closed all accounts on it in early April 2019, followed by the official shutdown of this apparently too ambitiously devised ...
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News - Jul 16, 2019
Why do we give up shopping due to bad design? Hot summer Thursday is scheduled for the third “Summer get together”
At the second “Summer get together” held on Thursday, July 11, at the premises of Represent Communications, donations were allocated to NURDOR, the foundation supporting childre...
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Blog - Jul 15, 2019
Let’s be honest, revolutionary, with a healthy and sharp mind!
After ten years in journalism, this January I became a member of the Represent Montenegro team. My first year in PR led me to the first Spark, one of the largest marketing and t...
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Blog - Jul 15, 2019
Key lessons about project execution
I’ve participated in executing numerous projects. Some of them have been related to film and commercial video shooting, others to TV content production, or, by coincidence, to t...
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Blog - Jul 11, 2019
What I’ve learned from marketing leaders at the “The Young Leaders Of Tomorrow” conference
I am a rookie in the world of marketing. Although engaged in the marketing industry for a whole year, my knowledge represents a tip of an iceberg, and every new experience makes...
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Blog - Jul 09, 2019
What’s the one thing that doesn’t change in the world of communications and how to become a leader in this area?
“We’ve learnt about one thing that doesn’t change in the world of communications and how to become a leader in this area at The Young Leaders of Tomorrow conference” – by Olgica...
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News - Jul 09, 2019
How to post the right information at the right place?
When placing a SoMe post or a website text, it‘s important to know that people only scan briefly through it. The same applies to ads – text position is crucial, since your messa...
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News - Jul 09, 2019
Wellness marketing strategy as the future of healthy business
If we perceive marketing as a “generous act of helping others become exactly what they want to be”, then the greatest award and satisfaction is when we succeed in turning these ...
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News - Jul 08, 2019
Summer get together: Mia Popić “challenged” future lecturers and here’s what to expect this Thursday
Mia Popić, a psychologist and a REBT psychotherapist, opened the first “Summer get together” on July 04 with a lecture on “Do you use emotions in your work and why yes?”. Her le...
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Blog - Jul 04, 2019
What’s new in bank advertising?
Bank advertising has never been simple – you encounter numerous problems, including client dissatisfaction, with legal restrictions limiting your efforts. As you strive to find ...
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Blog - Jul 02, 2019
Key lessons about producing
I have been a part of a lot of projects. Some of them were films and YouTube commercial videos, some television projects, and some were related to production in theatre. All of ...